Background
Zeiierman is a long-standing LoudFace client. They create premium TradingView indicators for traders worldwide from their Stockholm headquarters. Partners with leading trading companies including TradingView itself. Their WordPress site had become stale in design and wasn't generating the traffic it used to.
The problem
After launching their new Webflow site, the next step was an SEO campaign to grow organic revenue and reduce reliance on paid channels. The problems: no in-house SEO knowledge, no backlink strategy, no evergreen content plan, and old blog posts that were losing rankings.
What we did
We used what we learned during the website rebuild to shape the SEO strategy. We audited their current SEO position, found quick-win keywords with high ROI potential, created content clusters for their niche, and updated their CMS blog template. A technical SEO audit turned up more improvements. We started with a 30-day roadmap, rewriting old articles first for fast traffic gains, then produced new posts for both Zeiierman's site and the TradingView platform. We also cleaned up toxic backlinks.
Results
Over 10 months (October 2023 to August 2024):
- Clicks: 2.31k to 3.3k (43% increase)
- Impressions: 65k to 75k (15% increase)
- Average CTR: 3% to 4.37% (46% increase)
These gains happened despite migrating from zeiiermantrading.com to zeiierman.com, which usually causes a temporary dip. Website sign-ups doubled. The SEO work also strengthened their reputation in the trading space and helped secure new partnerships. We still manage their marketing site, improve conversions, and maintain their membership dashboard.
